Creating custom experiences is key to winning customers’ hearts – and seizing market share. When the right products, design, features, and branding come together, users have more excuses to stick around – and more reasons to buy.
We’ve been designing high-performing websites for over 17 years, and eCommerce sites are at the core of our expertise. We’re focused on creating strategic, compelling designs that deliver unique experiences, driving purchases and bringing users back again and again.
You shouldn’t trust your brand with just anyone. Your brand is best in the hands of an agency that is:
Today’s consumers want and expect to know what drives your brand. Find a branding agency that gets what makes a good story and has the chops to tell yours.
Your branding partners should be strategic in their approach, basing their decisions not on hunches but on research, data, and best practices.
Ultimately, a new brand has to be marketed. When the people that build your brand deeply understand marketing, you can be confident your branding will resonate in theory and practice.
Polished and tested for nearly two decades, our process incorporates extensive user research, strategic insight, and experience-driven design to create websites that engage users and deliver business results.
We start every eCommerce design project by conducting stakeholder interviews, and combing through data and industry trends, to get a clearer picture of your business.
Understanding your audience is just as important as knowing your business – our team zeroes in on your audience’s problems, needs, and motivations, discovering what their interests are and what drives their shopping behavior.
It takes a team to build a strategy. So once our research is completed, an experienced website strategist pulls together experts from multiple disciplines to gather insights and set strategic direction.
Once we’ve identified the way forward, we present our findings and recommendations to your team, and lay out the next steps for designing your eCommerce website.
Our UX team takes learnings from our strategy to create a sitemap, which is a blueprint for the site’s structure and hierarchy. At the same time, our team puts together a list of technical requirements and specifications for the site to ensure it performs as intended once it’s developed.
With the structure in place, the UX team creates wireframes that show page layout and interactions, ensuring that every scroll and click turns into a positive and cohesive experience.
Design is where the experience truly takes shape. Starting with an exploratory session, we work collaboratively with your team to define the website’s visual style.
Working from the wireframes, a designer brings our strategic concepts to life by crafting full-color mockups of key site pages for desktop, mobile, and tablet.
If we’re developing your eCommerce site, this is when our team turns form into functionality, breathing life into our designs and adding the features that ensure optimal performance. [link to eCommerce Development]
If you have your own development team ready to execute, we hand off spec docs and visual guides to streamline the dev process.
As part of development, we provide QA and testing to ensure your eCommerce website is fully functional. Running tests on over 100 checkpoints lets us check your site’s performance, reliability, and security and confirm it meets benchmarks. At that point, we’re ready to launch.